We mentioned in our last blog post that www.myleenterprise.com is alive again and our blog can be viewed there too. Previously, we had our website pointing to our domain back in Year 2015 and we even did a launching for the website during our Myle Enterprise’s 2nd Year Anniversary Event. Then for the past year in 2016, we created our blog and decided to use the blog platform at Blogger as our website while we kept our domain, though it was not pointing to the blog.
If you are running a business, you would benefit by having a website. Freelancers, small business owners, entrepreneurs, companies and anyone providing services or selling products would benefit if they have a website. You can list down your services or show your products online so that people can view them. You can even create a website or webpage dedicated for a particular event. Some event websites even include a counter to countdown to the event date. Your website should describe what you do and have your contact details.
You can choose to create your own website or you can hire a web designer to create it for you. If you are not familiar with technology and would not want the hassle of creating your own website, then it would be better for you to hire a web designer to do it for you. There are a lot of templates and ready-made designs available online nowadays, so you do not really need to know how to code to create a website. You would still need to know what you want to include in your website and what your website is for. Here are a few things to consider and some steps in order to create a website of your own.
Decide What Is Your Website For
Have clear purpose on what your website is for and what you want to be included in the website. For example, if your website is for your business and you want a simple one-page website to talk about the history of your business, what you sell and your contact information then ensure that you built a website based on this or tell your web designer that this is what you have in mind.
Choose A Domain Name
Domain is your web address that you choose such as www.myleenterprise.com or www.______.com. It would be professional to own your own domain name especially if you are running your own business. Choose a domain name that would reflect your business name or something as close to it as possible if the domain name you want is already taken. You would need to register the domain name and yearly payment is needed. If you do not renew your domain name, you will risk losing your domain name if someone else purchases that domain name.
Choose A Hosting Platform
You would want to choose a reliable hosting platform as you will have your contents and information stored at the hosting platform. It would also be good to choose a hosting platform that offers good support with relatively fast replies and especially one you can communicate with, in particular if you are creating the website yourself as you might run into some issues during the creation stage.
Choose Your Website Builder / Content Management System
There are plenty of website builders available nowaday and it usually have a drag and drop system to create your website. This means that you can select what you want to include into your website and drag it into a template of your website. A Content Management System (CMS) is a software that allows you to log in to their CMS platform’s website, design the outlook of your website and add contents such as blog posts. Examples of CMS are WordPress, Blogger and Joomla. Examples of website builders are Wix and Weebly.
Blogger has the most basic outlook and it is mainly used for blogging purposes as it is very easy to manage when uploading blog posts. Website builders save your time to create a website with the drag and drop functions and if you are in a hurry to create a website, this would be your choice. WordPress has functions of both a website builder and CMS. You can install plugins which have functions like drag and drop, and you can upload blog posts in there as well. It would require you to have some knowledge on using their functions to build a website and it takes time if you want to build a website suited for your needs and includes something different from what is found in their templates. You can always experiment and there are support or forums found online if you experience some issues while building your website.
Choose The Template Or Outlook Of Your Website
You can choose whether you want your website to look classic, elegant, modern, dark or fun. You can also choose how many pages you want in your website. If you are selling services or products online, you can include e-commerce functions. Keep in mind that you would want your customers to easily navigate around your website, so keep it user friendly.
Nowadays, there are a lot of people using mobile phones or tablets to view websites. Always check that the template you choose is mobile and tablet friendly. The contents of your website should load neatly in either desktop, mobile or tablet mode.
Create Your Content
You must include what you do and state it very clearly in your website. Have you ever visited a website and you have no idea what they do or what they are selling because it is not stated in their website ? There is no point for you to set up a website and waste your time or money on it if you do not tell your viewers, who are your potential customers, what you do.
Another important part you must include in your website are your contact details. If your potential customer is interested in your service or product, they would want to contact you. Not unless you have a system which lets them complete the purchase of a product in your website without needing to contact anyone, it would still be useful if you have a contact number or e-mail displayed in case they need more information or they run into any issue during the purchase in your website. You can always include a contact form in your website where you customer can include details or their comments to be sent to you for your reply.
You might want to consider putting some pictures up in your website to make it more interesting. It could be pictures of your business, your previous events, your products, your staff or about your company. You can also include a story of your business or a history of your company.
Keep The Future In Mind
Your website should be easy to maintain after it is created. There should be a system where you can easily update your details if there are any changes. It should also let you easily upload your products or your blog posts, if you have a blog in your website.
We hope you find these tips useful. Remember that your website should serve your business well to help you let more people know about your business and to reach new customers online, so build a website which can serve that purpose.